Post Medical Job

Do you have a permanent (full-time or part-time) opening for a high-quality medical specialist? Click Here to post More »

Post Your Resume Here

Are you a healthcare professional working long 12 -14 hour days, too many weekends and holidays, or traveling too far from home? Are you not home for dinner usually or not able to spend enough quality time with your family More »

About US

NSI Healthcare Recruiters is one of the most trusted and reliable recruitment and placement services available to medical professionals in the USA. NSI has been in business for over 29 years and has assisted many healthcare providers in locating and hiring qualified medical professionals. More »

Contact Us

Candidates: Because our posted healthcare jobs are filled quickly we ask that you contact us for the latest updates. Employers: Please post your job here for affordable placement service. More »


We at pride ourselves on the highest quality, personalized-service that medical facilities and medical job applicants alike have come to expect from us. pride ourselves on the highest quality, personalized-service that medical facilities and medical job applicants alike have come to expect from us. More »


Tag Archives: Video

Video: A creative way to showcase real-life dialysis

It’s titled “Dialysis Darlings” and for good reason.

Marketers at the Children’s Dialysis Clinic of Central Texas broadcast a six-part series about the challenges that parents with a child on dialysis will face. The information is distilled into clips running from three to 13 minutes.

  • In Part 1, four moms casually share stories about the birth of their children and how they learned of the nephrology issues.

  • Later in Part 1, four dads talk about the loneliness they experienced when their special needs babies were born.

  • In the final segment, “Snippets with Siblings,” kids of varying ages reveal the questions they have asked while growing up. They also discuss their fears and what the future may hold.

“Dialysis Darlings” was produced to coincide with National Transplant Week. The #sayIdonate hashtag is another educational piece that’s being used on social media.

Take a look at this series. You’ll see that breaking down the information into short clips doesn’t diminish the power of the stories.

(Image via)

Anti-abortion group releases video snippet after court win

An anti-abortion group released a snippet of video on Friday showing a California company executive discussing fetal tissue for research after a judge ruled the group could show the footage even if it was illegally recorded.
Modern Healthcare Breaking News

Video: Saving children from hot car deaths

It’s less than a minute long, but this video about hot car deaths is an eye-opener.

We’re only half-way through the summer, and 10 children in the U.S. have succumbed to the heat after being left alone in vehicles.

Gary Karton of takes to the street and asks people about the “real feel” temperature inside a car.

The outside temperatures are markedly lower than those inside a vehicle, and the numbers are downright frightening. You may want to share this video with your community and remind parents and caregivers to “look before you lock.”

There are numerous resources such as posters, press releases and social media guides available here as well.

​(Image via)

Cardiologist doesn’t miss a beat with mitral valve video

Patient education shouldn’t be equivalent to a sleeping pill.

Here’s a fine example of how to use medical animation and other special effects to educate people about health ailments.

This two-minute video has all the right elements.

Atlanta-based cardiologist Dr. Randy Martin sheds his suit jacket and puts on his tech hat. The segment grabs the viewer’s attention from the beginning. It opens with Martin moving diagrams and text on clear boards as he casually explains mitral valve prolapse. This condition often requires corrective surgery.

With snappy animations, the viewer is able to look at different parts of the heart from the perspective of actually being inside the beating organ. Silly me. I thought walking inside the chambers of a heart at the Franklin Institute in Philadelphia on a school trip in 1973 was riveting.

Take a look. You’ll be impressed. And kudos to the production companies that collaborated on the project, Nucleus Medical Media and ShareWIK.

(Image via)

Comprehensive Solutions to Healthcare System Problems video 4 part 2

Comprehensive Solutions to Healthcare system problems Video 2

Video Rating: 0 / 5

LGBT Healthcare Training Video: “To Treat Me, You Have to Know Who I Am”

“To Treat Me, You Have to Know Who I Am”: New York City Health and Hospitals launched a mandatory employee training program that will improve access to healt…
Video Rating: 4 / 5

Anonymous Party: Video 9: Healthcare Reform part 2 – Insurance

This is the second video in the five part series on Healthcare reform. Visit my website And join the facebook page:…

Comprehensive Solutions to healthcare system Problems Video 4 Part 1

Video Rating: 0 / 5

Breaking Through Online Content Clutter With Video

How do health practices (doctors, dentists, veterinarians, therapists) differentiate themselves and cut through increasing online content clutter? According to a recent report by the Aberdeen Group (, 95% of best-in-class marketers use video to stand out from the crowd and increase patient attraction.

Whether you are a physician, a dentist, a physical therapist or a veterinarian, your website can and should be one of your most effective marketing platforms. By the same token, online video can and should be one of your most effective marketing tools. According to the report, video increases your conversion rate (prospects to patients) from an average of 2.9% up to 4.8%, or nearly double. Health practices using online video marketing also generate positive marketing responses with 37% fewer unique site visits compared to non-video websites.

Video is a natural story-telling medium

The old adage that “facts tell, but stories sell” has never been truer than it is with online video storytelling. Video is inherently a storytelling medium. Now that so many doctors, dentists, veterinarians and physical therapists are adopting content marketing, the competition for a potential new patient’s attention has become more important than competition for their cash.

Health practices who use marketing online using video are generally more effective and enjoy higher performance and better results than those who rely on white papers, blog posts, web events, slides, infographics, downloadable PDFs and e-books. Video also lends itself to creating better metrics for number of views and length of playback. When a potential new patient watches your 60- to 90-second video all the way through, you know that your content is compelling enough to hold their attention. If they switch the video off quickly, you know the content is not performing as you intended.

Some years ago, most marketers were producing online videos for healthcare clients using professional voice-overs, high-end graphics and scripted content. These videos looked and sounded more like 60- to 90-second cable TV commercials. The last thing consumers, who are already exposed to about 4,000 marketing messages daily, want to see is more commercials. That’s why the most effective healthcare videos today are unscripted and testimonial-based. They show real doctors and real patients telling their actual personal stories.

Online video is less costly and portable

Online videos tend to be less costly today than the videos that were being produced even five years ago largely because they don’t rely on scripted content, lots of whiz-bang graphics and professional voice-overs that add to production costs without improving effectiveness. What’s more, both professional-quality and do-it-yourself style video content is portable. Video can be used on websites, embedded into emails and electronic brochures or placed on DVDs for easy transporting.

If you are looking for a way to make your website more effective and more engaging to potential new patients, talk to a healthcare marketing program consultant at Practice Builders to discover how online video can help your practice.

If you wish to comment on this electronic newsletter’s content or subject matter, simply email the editor:

Medical, Dental Practice Marketing